iCare

Meet Blu. A true blue Aussie Koala, here to show you that iCare doesn't trade off between being eco friendly and soft.

Direction and animation: Lumberfly

Character Design and storyboards: Mia Freeman

Background concepts: Jarrod Prince

Production: Airbag

Agency: SDWM

Illustration of a stylized turtle in a natural setting with rocks, plants, and flowers.
Illustration of a stylized forest with colorful trunks, lush green foliage, and a serene landscape.
Cartoon animals, including koalas and a possum, on a white background.