iSelect

A suite of character based, animated ads for iSelect.

Direction and animation: Lumberfly

Character Design and storyboards: Mia Freeman

Production: Airbag

Agency: Fenton Stephens

Illustration of a character with flames on head against a dark swirling background
Black and white sketch of cartoon dogs, showing two different breeds with detailed head portraits, full body drawings, and the word "Woof" written in various styles.
Pencil sketches of child and adult character designs, with cartoonish features, including distinct expressions and unique clothing. Additional sketch of small bird-like creature and exaggerated child face. Artistic concept drawings.